United Kingdom – EVENT: Advertising & Marketing Annual Review

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Join us for our A&M annual review on Thursday 15th January 2026 where we will be diving into the latest important legal and regulatory developments impacting advertising…

United Kingdom

Join us for our 
A&M annual review on Thursday 15th
January 2026 where we will be diving into the latest
important legal and regulatory developments impacting advertising,
marketing and consumer claims, and looking ahead to the key trends
and topics coming up in 2026.

We’ll cover:

• What has been the impact of the Digital Markets, Competition
  and Consumers Act 2024 and the Competition & Markets Authority
  focus on drip pricing and fake reviews. What lies ahead for the
  CMA’s treatment of subscription traps?




• The Less Healthy Food advertising regime has been voluntarily
  adopted, but what has been the impact so far? And what will be the
  practical effect of the brand advertising exemption?




• Has the tide turned for greenwashing? Has the ASA been less
  stringent this year, rejecting complaints against Barclays and
  Shell? The Green Claims Directive melted away in 2025, but will it
  return in 2026? What will the impact be?




• What have been the notable ASA decisions of 2025? What trends
  are emerging? Are campaign groups and ‘sock puppets’
  misusing the self-regulatory system?




• What are the ASA’s objectives for 2026? The completion of
  the Intermediary Platform Principles. The ever-greater use of the
  Active Ad Monitoring system and regulation in collaboration with
  other regulators, such as the MHRA.

Your panel this year will be regular stalwarts, Brinsley
Dresden and Geraint
Lloyd-Taylor, Co-Heads of the Advertising & Marketing
Group; Rebecca
Moore, an Advertising & Marketing Partner, and Jen
Dinmore, who joined us after 10 years at the Competition &
Markets Authority, where she was Director of Consumer
Protection.

Please RSVP using the link 
here.